Market Research Content: Topline Reports, Discussion Guides, Live Events, & Social

In order to demo the Remesh platform and create quality content marketing collateral in the market research and insights space, I wrote discussion guides to conduct research in top use cases on a monthly basis. I then used the platform to conduct research with 100+ consumers on a live webinar event.

After consulting with the digital marketing team, I determined that the ideal engagement time for content following the Remesh Live event was 24 hours or less. Immediately following the event, I downloaded the data and wrote 50-80 pages of analysis in less than 24 hours.

I then recycled pieces of this robust content through the year into social posts, eBooks, and other content marketing collateral. I also created landing page and promotion copy for the event.